Today’s floor coverings used in retail outlets, hotels, leisure facilities, offices and reception areas are subject to a large amount of traffic, which is a potential source of deterioration. To respond to this problem, as well as architects’ and designers’ requests for stylish products, Gerflor has designed Creation, a new range of stylish luxury-vinyl glue-down tiles and planks designed for service-sector spaces that attract an important footfall.
Specifically designed for busy commercial spaces, the aesthetically appealing Creation range features more than 90 realistic wood and mineral finishes in a wide array of formats, grains and colours. Many of the planks and tiles have a bevelled edge for an extra-realistic finish.
The Creation range provides improved hygiene and is easy to maintain, thanks to PUR+, a polyurethane-
Gerflor’s modern flooring solution is based around three decorative stylistic trends that are split into seven unique design effects, enabling clients to create stylish interiors, which will enhance any new or existing commercial building.
The three trends are named Urban, Authentic and Nature. Urban draws its inspiration from the unique atmosphere of London, New York, Paris and Tokyo. The trend includes conventional, structured, rodded and bush-hammered concrete, as well as a new concept — concrete strips in contrasting hues. Ideal for commercial outlets and offices, the Urban trend consists of square (or rectangular)
Authentic is a sober trend that focuses on the essentials, illustrated by the use of woods such as oak, beech and walnut. The Authentic range consists of square (or rectangular)
The Nature range gives priority to the stark Scandinavian look, using mineral and plant materials, and playing with marble and aged-concrete effects, such as weathered painted wood, which creates an understated and timeless stylishness. The Nature line is based on 34 different finishes with square (or rectangular)
The seven design effects of the Creation solution include Creation Mix, which provides planks (available in three different widths) for a realistic parquet effect; Creation Paint, which uses raw wood for a natural effect; Creation Jean’s Spirit, which creates a denim finish on a wooden plank; Creation Contrast, which shuns uniformity; Creation Concrete, which brings concrete to the forefront; Creation X-tra Long Effect, which features more than 1,300mm of realistic-finished flooring; and, finally, Piano Finish, which provides a glossy effect.
Founded in 1947, Gerflor is a world leader in indoor flooring. One of the company’s latest projects was in connection with the London 2012 Olympic and Paralympic Games (in the UK), where over 50,000m² of Gerflor flooring was installed throughout the different venues.
For a free sample and information pack about Gerflor, please contact the relevant Gerflor representative, as indicated below.
•In the UK and Ireland
Nav Dhilon, Marketing Manager.
Tel.: (00 44) (0) 1926 622600
•In The Netherlands
Peter Vandenbogert, Marketing Manager.
Tel.: (00 31) (0) 40 266 1700
•In Nordic countries
Lene Lillejord, Marketing Manager.
Tel.: (0047) (0) 90 63 02 81
For further information about Gerflor, please go to: www.gerflor.com
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Ms Katherine WOODS - Press Officer
UBIFRANCE Press Office in London
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