“Unlike a business website, which is usually static and is more of an online brochure, a blog is dynamic. Blogs are vital to get traffic to your business’ website,” said Edson.
Blogs, which should be updated regularly, are identified by the search engines quickly, allowing customers to find your business website.
“Blogs take a lot of work, though,” said Edson. Articles need to be researched, written, edited and posted. In addition, she said, articles should include keywords, which should be researched as well as meta-data.
Edson provides research and writing including blogging, ghostwriting, e-book, press releases, content for newsletters, brochures and websites.
She 20 years of writing experience. For each client, she says, she provides professionally written, well-researched products that satisfy the needs of the individual client and appeal to that client’s audience.
For more information on marketing with e-books, contact Phyllis Edson at 816-305-5828 or e-mail her at phyllisedson@