“We are honored to introduce Smashburger to the Orange County market,” said Caroline Callaway, president, Bolt Public Relations. “Smashburger recognizes how deeply rooted our team is in the Orange County market, from relationships with media and community members, to our knowledge of the events, trends and happenings in this market. After tasting Smashburger for the first time, we were sold! We are eager to introduce our Orange County community to the high quality, fresh, affordable and absolutely delicious Smashburger.”
Smashburger, named after its own proprietary process of smashing, seasoning and searing each burger, is a fast casual sensation. Guests can create their own burger masterpiece or enjoy one Smashburger’
Bolt PR will work closely with the Orange County Smashburger team, including CEO and Managing Owner Ernie Sandoval and Vice President of Quality Control Stephen Sandoval, to introduce the fast casual concept to the local market. Bolt will be responsible for the grand openings and ongoing visibility of the Orange County Smashburger restaurants, including community partnerships, media relations, store promotions, and awards and recognition.
Bolt PR’s other restaurant clients include Applebee’s, Famous Dave’s BBQ, Flying Elephant Pub & Grill, Fresh Griller, and Rubio’s. For more information about Bolt PR, visit www.boltpr.com or follow the firm on Twitter at http://twitter.com/
About Bolt Public Relations:
Founded in January 2007, Bolt Public Relations, a division of Bolt Enterprises, Inc., is an award-winning public relations and social media management agency with offices in Orange County, Calif., and Raleigh, N.C. Bolt PR’s clients represent a wide range of industries, including technology, retail, medical, health and fitness, restaurants and hospitality, education and non-profit. Services include media relations, press releases, copywriting, event planning and publicity, consultation and education, website design and social media management. For more information, visit www.boltpr.com.
Smashburger, the country’s fastest growing, fast casual “better burger” restaurant, is a fresh approach to burgers and restaurants as a whole. Its hand-crafted burgers are made with fresh, never frozen, 100% Certified Angus Beef, that are smashed, seared and seasoned on the grill to juicy perfection for every individual order. Guests can create their own burger masterpiece or enjoy one Smashburger’