After all, customers are putting down quite a sum when they purchase a new vehicle, and they’re doing so under the impression it will be a wise investment. In the event that their vehicle lasts just a year before experiencing major mechanical failure, there’s a good chance they’ll be disappointed (and a decent chance they’ll look elsewhere when they purchase their next car).
Coupling vehicle sales with extended warranties, however, helps level your customers’ experiences into something far more predictable and positive. If a covered issue should arise, your customers can associate the negative experience with a quick repair and low expenses (or no expenses at all). It’s something most consumers respect, and simultaneously an experience they’re likely to remember positively.
In the long run, you’ll also want to have the resources to grow and improve your offering. Again, extended warranties can help.
After all, the commissions from extended warranties can help unite a sales team, improve morale around the lot, and generate the sort of revenue that can improve any bottom line. As a business decision, it’s one we at The Warranty News highly recommend considering.
As a realtor, it’s important to keep in mind that you’re not just selling homes, you’re selling lifestyles.
That’s because the properties you place homebuyers in will play an enormous role in their lives over the coming years (and perhaps even the remainder of their lives). It’s a responsibility that can’t be taken lightly.
For this reason, many realtors offer extended home warranties to help ensure that their customers aren’t faced with unnecessary expenses. It’s a simple—yet meaningful—gesture that can save a lot of heartache down the road when major systems begin to fall apart.
What’s more, by offering extended home warranties, your real estate brokerage can realize new sources of revenue and expand its offering. This addition tends to be both a selling point for customers and a powerful incentive for brokers. It’s a classic win-win scenario.
If your firm is interested in offering extended home warranties, there’s no time like the present to begin investigating partnerships with underwriters. Our personal preference, of course, is The Warranty Group—a full service extended warranty provider that has the professional acumen to match any company’s needs. And in today’s market, it’s difficult to find a more prestigious or well-groomed set of products.
To learn more about The Warranty Group, its resources, and the products it can put in front of your customers, please visit our website (http://www.thewarrantygroup.com).