"The Lexus Eco Challenge is an integral part of the environmental studies curriculum at our school," said Ashlie Beals, teacher advisor for the 2011 grand prize-winning team called the "One-Towel Wonders." "For the past five years all of my 8th grade students have worked in teams to create and implement innovative campaigns to encourage others to make one small change that can have a large positive impact on our environment. During the challenge students sharpen their oral and written communication skills, utilize many forms of technology, and work together actively and enthusiastically to solve real-life problems. My younger students eagerly look forward to their chance to participate in the challenge when they are in 8th grade. I can't thank Lexus and Scholastic enough for offering this tremendous opportunity to my students."
The Challenge has two distinct elements:
• Standards-based supplementary educational materials - encourages teachers to integrate creative lesson plans into their classrooms to help teach students about the environment.
• Competition to reward environmental action - helps young people apply what they've learned in class through the program and empowers them to make improvements in their community by participating in the environmental team challenges.
"Year after year students tell us that the Lexus Eco Challenge helped them learn how to improve the environment,"
The Challenges and Rewards
The Lexus Eco Challenge registration is open now and will conclude with the announcement of the first-place and grand-prize-
For each of the challenges, teams define an environmental issue that is important to them, develop an action plan to address the issue, implement the plan, and report the results. Submission deadlines are: Challenge #1 (land/water)
Each of the challenges will have 16 winning teams – eight middle school and eight high school teams. The winning teams will each receive a total of $10,000 in scholarships and grants to be shared among the students, teacher and school. In addition, the winning action plans will be featured on a special Web page to inspire other students to take action in their communities.
In early January, the winning teams from the first two challenges will be invited to participate in the Final Challenge. Teams will be asked to reach beyond the local community and inspire environmental action around the world through innovative ideas that are communicated to a wide audience. From the Final Challenge entries, eight first-place teams and two grand-prize-
Lexus' Environmental Efforts
Lexus is the luxury hybrid leader with five low-emission hybrid vehicles available. When Lexus began selling hybrids in 2005, it helped advance the concept of sustainability without sacrifice. The Lexus Eco Challenge is part of The Lexus Pursuit of Potential, a philanthropic initiative that generates up to $3 million in donations each year for organizations that help build, shape and improve children's lives.
About Lexus of Melbourne
Welcome to Lexus of Melbourne, your South, Central and North Florida Elite of Lexus Dealership!
Lexus of Melbourne has achieved this Prestigious award 12 times!
At Lexus of Melbourne, it’s our mission to provide the drivers of Viera FL and surrounding locations with prestigious, luxury cars, SUVs & Hybrid Vehicles from Lexus. From unparalleled customer service to world-class quality, we implement our high standards every day to meet your exacting expectations as customers by selling the finest new and used Lexus cars ever built. As a certified Lexus dealer in Viera, we go above and beyond to implement our expertise and experience to assist your every need.
Whether you’re pursuing a purchase or lease of a new or used Lexus, our vast inventory unites uncompromising quality with grandeur. Our model selection includes a wide array of Lexus Cars, SUVs and Hybrids which include the LS, GS, ES and IS Sedans, LFA and IS F Performance, IS C Convertible, LX, GX and RX Luxury Utility and LS, GS, RX, HS and CT Hybrid vehicles. From 2000 to 2011 models, our dealership has a Lexus that’s perfect for you.
As Your local Lexus Auto Dealer, located in Viera FL, Lexus of Melbourne is proud to provide new and used Lexus cars, parts, accessories and service to the fine drivers of Melbourne, Cocoa-Rockledge, Merritt Island, Titusville and surrounding areas.
Call or visit Lexus of Melbourne today to experience the finest luxury cars ever built. For service inquires, contact our Service Center, and for parts inquiries, please contact our Parts Center.
Lexus of Melbourne
6927 Bromley Drive
Viera, FL 32940
Telephone: (888) 218-3971
SALES HOTLINE: (888) 675-5447
Finance: (888) 714-6190
Parts: (888) 618-9296
Service: (888) 713-7191
Showroom: (888) 714-6190
Fax: (321) 254-7151
Hours of Operation
Sunday 12:00 PM-5:00 PM
Monday-Thursday 8:30 AM-8:00 PM
Friday 8:30 AM-7:00 PM
Saturday 8:30 AM-6:00 PM