SIM Solutions, with its operations at Delhi, recently introduced 24SevenCart at ‘Retail and Convenience Expo, 2012 in New Delhi. The expo organized by the Confederation of Indian Industries witnessed a massive participation of retailers from all over the country from all possible businesses. This expo was brought up to understand India’s massive potential in the retail sector which is estimated to grow from a mere 5% of the total market share in 2008 to 14% - 18% in 2015. This first edition of the Expo dealt with various components of the retail sector like creation of retail stores and providing a podium for the retailers and traders to communicate with online service providers and users across countries.
The web world has crossed leaps and bounds in terms of technological development and this has paved way for E commerce which in turn has helped in building up online international businesses. With 24SevenCart, SIM Solutions aims to provide the best possible eCommerce solution to create online retail stores or e-stores. Along with Microsoft certification, SIM Solutions has tried to merge the 24SevenCart e-Store solution provider with Tally ERP database to establish a mutual communication network between two platforms. This integrated system provides highest order functionality and also manages to keep the process user friendly and simple.
SIM Solutions aims at providing a wholesome solution and not concentrate on just creating an e-Store. This point has been clarified by Mr. Avnish Saxena as he states, “Being an eCommerce professional, I can say, eCommerce is not limited to just launching an e-Store. It's a solution to digitize a vast retail business. Every retailer has his own needs and practices, and offering a digital solution to cover all those needs and practices is a big challenge for IT companies”. The 24SevenCart received overwhelming response from retailers from varied verticals like apparels, footwear, furniture, books, home décor, jewelry and electronics. The booth at the trade show was designed in order to match the dynamism of the 24SevenCart and grabbed the attention of college students, importers, distributors, exporters and middlemen. These visitors showed keen interest in developing e-stores powered by 24SevenCart.
Participation of SIM Solutions in ‘Retail and Convenience Expo’ has widened the scope for e-retailing as Mr. Avnish Saxena states in his own words, “I was able to connect with some retailers (upcoming online retailers) who were looking for an IT company who could help them out in setting-up their complete eCommerce department including - setting up an elegant e-Store, connecting web-store with offline POS applications, handling pre/post sales queries, e-Store inventory management, etc.”. He also feels that this expo gave him and his team an opportunity to mingle with other eCommerce professionals and exchange ideas. The Expo has also provided a list of interested clients for SIM Solutions and the team aims to present customized eCommerce solutions through the 24SevenCart product.
After receiving worldwide appreciation from retailers across USA, Canada, Australia, Ireland and UK, SIM Solutions aims to provide complete digital eCommerce solution to the Indian retail sector. In order to digitize this vast retail business, 24SevenCart is designed to meet the special requirements of each client and create innovative e-stores in accordance with their nature of the business. The 24SevenCart is capacitated to amalgamate multiple channels like - price comparison engines for a better market response. With client compliant architecture and integration with Microsoft Retail Management System, 24SevenCart aims to create a fully digital, functional and simple eCommerce solution.
Mr. Avnish Saxena feels that the ‘Retail and Convenience Expo’ was a commendable initiative taken up by the CII and has helped create awareness on the benefits of eCommerce and how to overcome the challenges. There were speakers who put a lot of emphasis on the pros and cons of eCommerce. However he still feels, “Two things that I found missing were - the technological aspect & Shipping Automation, which was covered meagerly”. The team of SIM Solutions exhibited their expertise on eCommerce to retailers and explained the usefulness of eCommerce and the impact it has on a retail business. Almost 200 eCommerce queries were addressed during the three day exhibition. On the whole, this Expo provided the perfect space for discussions regarding the various nuances that are associated with the development of online retail businesses.