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Seeking Competitive Advantage from Adjacencies: SCIP Mass, Ohio, Illinois, CT, PA Chapter Meetings

Competitive intelligence tools can help gain a better understanding of how to look at adjacent markets for new opportunities and threats based on competitive levels and traditional market assessment tools. SCIP eLearning chapter meetings.

 
PRLog - Oct. 1, 2012 - FALLS CHURCH, Va. -- This multi-chapter (Massachusetts, Ohio, Illinois, Connecticut, Pennsylvania)   eLearning session on Tuesday October 9 addresses how competitive intelligence professionals can support identification of adjacent markets where there is opportunity for growth. Through a unique combination of online and networking interaction, chapter participants will share experiences in finding competitive threats that emerge in adjacent markets and in identifying new opportunities that adjacent markets represent.

Key take-aways include:

•   A guide for viewing adjacent markets as a source of new revenue and new competition.
•   Shared learning on how adjacent markets can be viewed through different lenses and produce different results depending on the lenses applied.
•    Insight into how competitive intelligence professionals can take a leadership role in the identification of adjacent markets where growth opportunities are greatest and how that same identification can be used to locate emerging threats from adjacent markets.

Meeting locations and format

The unique ‘onsite eLearning’ event combines the best opportunity to both learn from expert speakers and network with your geographical peers. You must attend the chapter meetings in person to benefit from the program and the conversation. Questions and comments can be directed to Robyn Reals at SCIP: (703) 739-0696 X. 107, rreals (at) scip.org

The following is the general time and location information for each individual chapter meeting:

•   The CONNECTICUT Chapter from 5:45 pm to 7:30 pm EST at the University of Hartford in West Hartford.
•   The ILLINOIS Chapter from 5:00 pm to 7:30 pm CST at the Rightpoint Consulting offices in Chicago.
•   The MASSACHUSETTS Chapter from 5:30 pm to 8:00 pm EST at the Digimind offices in Cambridge.
•   The MERCYHURST College Student Chapter from 5:45 pm to 7:30 pm EST at the Mercyhurst College Institute for Intelligence Studies in Erie, Pennsylvania.
•   The SW OHIO Chapter from 5:45 pm to 7:30 pm at the IBM offices in Dublin Ohio.
•   The PENNSYLVANIA/DELAWARE Chapter from 5:45 to 7:30 pm EST at the Connelly Center at Villanova University.

Please see the SCIP.org website for additional information.

Presenter

Erik Glitman is the CEO of Fletcher/CSI, a consultancy specializing in competitive strategy and decision support through primary data collection and analysis. He has been active in the competitive strategy consulting field for over 28 years. Erik authored a regular column on global CI for the Strategic and Competitive Intelligence Professionals (SCIP) magazine until 2008 when he was elected to the SCIP Board of Directors. He was an adjunct instructor at Champlain College (Burlington VT) between 2001 and 2009 where he instructed a course on global competitive intelligence. Erik has extensive experience in working with clients to help them gain competitive advantage in the marketplace through the integration of qualitative and quantitative CI. Fletcher/CSI, headquartered in Williston, VT, has been active in the international CI marketplace since its inception and operates with 22 affiliate offices world-side. Erik holds a B.S. degree in Economics from the University of Vermont, a B.A. in Environmental Studies from Johnson State College, and an M.A. in International Affairs from American University

About Strategic and Competitive Intelligence Professionals (SCIP)

With members in over 70 countries, SCIP is a 3000-member global non-profit membership organization for everyone involved in creating and managing strategic and competitive intelligence. Education and training have been a critical component of SCIP’s member services since the Society’s founding in 1986, 1986 and SCIP provides its global membership access to the world’s most admired certification program. In addition to articles and books, SCIP provides networking opportunities at its annual conferences in the US, Europe, Brazil and Singapore, and through chapter meetings and webinars. The Society supports everyone involved in creating and managing strategic and competitive intelligence, and many members have backgrounds in market research, strategic analysis, science and technology

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Contact Email:
***@scip.org Email Verified
Source:SCIP
Phone:703 739 0696
City/Town:Falls Church - Virginia - United States
Industry:Business, Non-profit
Tags:competitive intelligence, strategy, market research, customer insight
Shortcut:prlog.org/11986927
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