Waters Services, which recently hired SEO leader Prospect Genius to implement this new marketing strategy, is aiming for high visibility on search engine results pages. This level of prominence would enable more locals who are searching online for services like junk hauling, handyman services, or tree removal to navigate to their Web site.
From a business standpoint, the importance of being found online by local Internet users is becoming increasingly critical, as shown by a Pew Research Center study pointing out that approximately 87% of Internet users in higher income and educational brackets use the Web to research products and services they're considering buying. Without a strong online presence, Waters Services would be missing out on many of these potential opportunities to be discovered by local residents searching for junk hauling services, tree removal, or lawn landscaping.
As Matt Gallo, a spokesman for Prospect Genius, explains, "With all the clutter to be found on search engine results pages, small businesses need to adopt a definitive strategy to rise above it. Through SEO tactics, we're helping Waters Services achieve a higher ranking for search engine queries such as 'lawn care services' and 'snow removal.' In short, folks in the Gaithersburg area will have easier access to this local landscaping and handyman service whenever they need outside maintenance services."
Waters Services is a handyman service, landscaping provider, and debris removal business in Gaithersburg. Established to provide fast, affordable yard landscaping and junk removal services to local residents, Waters Services also offers gutter cleaning, pressure washing, and snow removal.