PRLog - Sep. 24, 2012 - ST. LOUIS -- Seeds of Happiness, in conjunction with October’s national observance of “Breast Cancer Awareness Month,” has created a limited edition pink seed. A portion of the proceeds from each bag of pink seeds sold during the month of October will go directly to the American Cancer Society in support of their efforts for breast-cancer research.
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The limited edition, handmade pink ceramic smiley faces are a simple, easy way to brighten someone’s day, as well as spread awareness about breast cancer and raise money to research a cure. They are packaged in bags of 10 for $18. A story card, detailing the Seeds of Happiness story, as well as explaining the cause-marketing program, is included with each bag. For every bag sold during the month of October, ten percent of the purchase price will be donated to the American Cancer Society.
From its inception, giving back to the community has been a core value of Seeds of Happiness. The company, based in Kirkwood, Mo., has partnered with a number of charitable organizations including Dawson’s Hairless Heroes, St. Baldrick’s Foundation, Shriners Hospital for Children, Melanoma Society and Williams Syndrome Association on specialty seeds.
“Seeds of Happiness started out as leftover lumps of clay I made into little smiles to give out to friends who were going through hard times and needed a little smile,” said Mark Borella, founder of Seeds of Happiness. “That was in 2006. Since then I have given out thousands of smiles to folks, a handful at a time. In turn, they share them and their story with friends from around the globe in need of a smile.”
Consumers may purchase the limited edition pink seeds by visiting the Seeds of Happiness website: www.seedsofhappiness.com.
About Seeds of Happiness
Mark Borella, an accomplished sculptor and photographer from Kirkwood, MO, began creating Seeds of Happiness in 2006, as a way to reach out to a life-long friend whose son was dying of cancer. From that one initial gift batch, Seeds of Happiness have grown into a global phenomenon with people sharing seeds in the United States, Singapore, Egypt, Turkey, and Colombia, to name just a few countries. The company offers a full product line of Seeds of Happiness merchandise including large smiles, specialty seeds and apparel that is available in more than 500 stores across 48 states, as well as on-line. Seeds of Happiness prides itself on its customer service, with a handwritten “thank-you”
ATTENTION MEDIA: Attached is a photo of the limited edition pink seeds. Interview opportunities with Mark Borella are available. Please contact Annemarie Schumacher at 314-968-8285 or Annemarie@schumachercreative.com to arrange.