Heading the new Board of Directors are newly elected President Richard Perrone, Program Director, New Routes Marketing, at IBM, and newly elected Vice President Louise Stix, Adjunct Professor at Norwalk Community College and the Managing Partner of Cerulean Communications. Cerulean Communications
Joining Mr. Perrone and Ms. Stix are a team of seasoned marketing professionals:
“I’m delighted to be leading the Fairfield County AMA,” said Mr. Perrone. “We have a unique opportunity to make sense of new marketing tools and practices that will reenergize our roles. Change is constant, and the complexity of marketing has grown. This challenges us to prove the value of marketing in new ways. We will ask our members to join with us in evolving our chapter mission to focus on relevance – connecting local marketing professionals in a common business dialogue to raise the bar on how we all deliver value.”
This fall, the AMA of Fairfield County will launch a “Getting Social” series of workshops to understand how to apply social media, but also to help marketing professionals connect with other colleagues across Fairfield and Westchester counties. A joint holiday party is being planned in early December that will bring together other organizations that share in the creative economy.
Your Chance To Get Involved
The Board is actively seeking marketing professionals that wish to volunteer and engage in shaping the future of the organization. Volunteering for the AMA has two key benefits -- getting to know and share expertise with like-minded
About AMA Fairfield County
The Fairfield County chapter of the American Marketing Association (AMA) is dedicated to keeping marketing professionals up-to-date on the latest marketing practices and serves as a networking forum for the exchange of ideas and knowledge with peers. Chapter members include professionals from advertising, promotion, public relations, sales, marketing research, marketing communications, product management, strategic marketing and consulting. We hold monthly program meetings from October through June that are open to both members and non-members. AMA membership is open to everyone regardless of his or her professional background or experience. http://www.marketingpower.com