NarrowDoor's Director of Public Relations Marc O'connor disclosed two sales-time graphs of five of the firm's long-time clients, each headquartered in different locations across the globe. One graph depicted sales before, the other depicted sales after the client sought to improve communication skills. Surely enough, each "after" sales-time graph showed a distinctive growth in sales when compared to its prior counterpart.
"Whether you're communicating with other businesses or [with] general consumers, the rule of thumb is to get your point across clearly and effectively so that your audience can better understand you. If this is done correctly, the results will show." - says O'connor when asked about the role of communication both in Business-to-
Though there is a proven correlation between business success and effective communication, skeptics remain certain that communication does not play as big a role as firms such as narrowDoor consulting claim. Instead, skeptics insist that the key to business success is the combination of the use of the right technology, the right amount of luck, and employing the right management at the right time. In this case however, the proof appears to be in the pie chart.