First of all, SEO is a practise through which a particular company's website is able to gain considerable visibility in various search engines such as Google, Ask, Yahoo, AOL, Bing, etc. By improving the website's visibility, it means that it can be easily found by the prospect just by entering a certain keyword in the search engine. Let us see two important reasons why SEO should not be ignored.
1.Increase website's traffic – with search engine optimisation, a website will gain ranks and will list higher up in the search engines. Generally people have tendency to browse only those website that are listed higher in the search engines. Hence, higher the website in the search engine, the more clicks it will receive, which ultimately results in increased website traffic.
2.Improves business credibility – if the website is listed on the first page of the search engines, it will look better for the business's products and services. The reason behind this is that the people using Google and other search engines since past 12 or 14 years believes that the result provided by these search engines are always suitable and respectable. Thus, if the website is listed on the first page of the search engine, then people will naturally acknowledge and respect that company.
Search engine optimisation is not something which should be ignored, even if you are running a small online store. It is a profitable investment which can take any business to a new high. If you are looking for a SEO specialist in London, Manchester, Birmingham or even in Liverpool, then iCrayons is a company worth giving a shot. They are in this business since past 7 years and has delivered striving results to their clients. With 100% white hat SEO practise their methodology includes keyword analysis, copy writing, web analytics, article and press release submissions and much more.
For more information, please visit: http://www.icrayons.co.uk/