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Chrysler Launches the “Test of Ownership” Campaign

The new campaign highlights personal experiences with the Town & Country minivan.

FOR IMMEDIATE RELEASE

 
 
2012 Chrysler Town & Country
2012 Chrysler Town & Country
PRLog (Press Release) - Sep. 13, 2012 - Bosak Chrysler, located in Merrillville, Indiana, is proud to be one of the premier auto dealers in the area, and is especially pleased to represent an automaker that’s committed to making excellent vehicles like the upcoming 2013 Town & Country. Chrysler has also proven adept at getting the word out about the quality of their vehicles, and that is the purpose of their new “Test of Ownership” advertising campaign, which connects prospective buyers with the experiences of real drivers.
http://www.bosakcdjr.com/

The “Test of Ownership” campaign is centered on the experiences of drivers who have experienced what the Chrysler Town & Country has to offer, and is promoting the imminent release of the 2013 edition of the beloved minivan. While the campaign touts a great deal of information on the vehicle itself, testimonials are the order of the day, namely from day-to-day experiences over time. It’s unsurprising that such testimonials are abundant, as Town & Country drivers have been deemed the most loyal according to the Polk Automotive Loyalty Awards — meaning that they’re likely to purchase an updated model when the time comes to get their next vehicle. In addition to the website, the “Test of Ownership” campaign will be spearheaded by two new television spots.
http://testofownership.com/features

The 2013 Chrysler Town & Country is sure to continue to inspire customers to stick by the model, offering exceptional versatility and features. Stow ‘N Go seats allow the second and third rows to be folded into floor bins to maximize cargo space inside the minivan, allowing you to have as little as two and as many as seven seats — or anywhere in between. Moreover, Leather upholstery and a DVD entertainment system are now standard features, making this model even more appealing to families. Meanwhile, the 283-hp 3.6L Pentastar engine provides plenty of power while enabling the minivan to achieve up to 25 mpg highway.

The 2013 Town & Country is available now at Bosak Chrysler. Interested drivers should visit their dealership in Merrillville to take a test drive, and to see the rest of their tremendous inventory of new and pre-owned vehicles. Bosak Chrysler is proud to serve drivers throughout Indiana.
http://www.bosakcdjr.com/page/locationhours2-masterpage/m...

Photo:
http://www.prlog.org/11974640/1

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Source:Bosak Chrysler, Jeep, Dodge, Ram
Country:United States
Industry:Automotive
Tags:, 2013 Town and Country, Chrysler Vehicles
Shortcut:http://prlog.org/11974640
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