The roadshow series is part of the company’s move to strenghten its presence across the Middle East region in general and the UAE in particular. The company’s engaging line of food waste disposers are easy to install and offer convenience and practicality to households all over the world. The company has also revealed that the third edition of the roadshow series will be held at the Abu Dhabi Marina Mall in October 2012.
“The success of our initial roadshow at the Mall of the Emirates was truly overwhelming as we were given the opportunity to share and promote our key line of products across target consumers. We are looking forward to this second edition at the Deira City Centre where we can talk more about the significant advantages and benefits to be gained from using our products, which are considered to be the best in the world. Aside from these engaging roadshows, we are pleased to share that InSinkErator will now be widely available across the country’s leading appliance retailers and home centres,” concluded Mohamed Karam, Business Development Manager, Middle East & Africa, InSinkErator.