PRLog (Press Release) -
Sep. 11, 2012 - Ascendant Group, focused on strategic branding for leaders, announced today CEO Raoul Davis was recently featured on Forbes.com. His article, “As CEO, Are You Putting Your Best Face Forward” detailed how CEO themselves are one of the most powerful revenue-building tools a company has. The article included tips on ways to begin a CEO branding strategy such as define and live your mission, reach your target audience, maintain a positive presence, and share you vision and your victories.
The article also illustrated how CEO branding helped Sara Blakely, founder of Spanx, become the world’s youngest female billionaire. Blakely’s authenticity and commitment to both her product and her customers have set her apart from the competition, gaining her the attention and respect of not only the general public, but of investors and company employee’s as well.
About Raoul Davis
Raoul Davis is a nationally-recognized brand accelerator, specializing in helping CEO’s increase their visibility, revenues, and status. Davis is the CEO of Ascendant Strategy,
http://www.ascendantstrategy.net/, a division of the Ascendant Group, a firm focusing on strategic branding for leaders
http://www.ascendantgroupbranding.com. The firm specializes in branding CEOs and helping senior-level executives make the transition to CEO. Davis has built a private executive client list that includes Fortune 50 executives, multimillionaire entrepreneurs, major media personalities and NYT best-selling authors. Davis is also a Young Entrepreneur Council, http://blogs.forbes.com/
theyec/ Contributor.
About the YEC
The Young Entrepreneur Council (YEC) is an invite-only nonprofit organization comprised of the world’s most promising young entrepreneurs. The YEC leads #FixYoungAmerica, a solutions-based movement that aims to end youth unemployment and put young Americans back to work.
