The program is simple, when customers refer a friend, that friend gets $10 off their first purchase if it’s $30 or more. In addition, the original customer gets a $10 credit added to their account. Though the deal is very similar to others, the way the founder of Argoz, Dan Soha, responded to the program’s launch is very different.
“As a consumer, I love it when a company offers a deal on my favorite brands, but when I see a deal offered after I’ve made my first purchase, I get irritated that I missed out. Just because I was the first to support the brand, why do I have to miss out on the discount?” said Soha. “So, I gave a $10 credit to all of our past customers who have already made a purchase and have been telling their friends. I essentially am giving away thousands of dollars – it is the right thing to do.”
The refer-a-friend program launched today and the end of the program is nowhere in sight. Customers will be able to refer friends during the checkout process via Facebook, Twitter, and email. Current brand advocates will also be able to post a link directly to their social media accounts without being required to make a purchase.
Argoz is a specialty argyle sock brand, targeting fashionable and trendsetting individuals. The company’s goal is to help create a style that will span generations while keeping up with the most current fashion trends. Argoz offers socks at an affordable price by combining colorful fashion and quality that can be worn on and off the runway. The company currently operates an online store, along with limited availability at select San Francisco boutiques. For more information and to purchase Argoz socks visit, www.argoz.com. For more of a social relationship with Argoz follow @Argoz on Twitter and become a fan on Facebook www.facebook.com/