eClerx Joins the Quantivo Partner Program to Deliver Analytics for Digital Marketing

Sept. 11, 2012 - PRLog -- NEW YORK—September 10, 2012—eClerx today announced that it joined the Quantivo Partner Program, to enable clients to more deeply segment, target and analyze their customers and prospects. eClerx partners with its clients’ CRM and online marketing teams, creating dedicated teams of analysts to provide the execution bandwidth to make sense of the masses of customer data available but underutilized every day. This bandwidth liberates our clients’ in-house talent for higher value-add analysis, insight and action and by extension, greater value from their investments in Quantivo and their CRM systems and initiatives.

“Online marketers are regularly struggling with the volume of data they must process and analyze to identify those customers and prospects they most want to interact with; our teams help marketers cut through the clutter and get to the valuable nuggets of insight,” said Scott McCartney, Principal of eClerx’s Sales & Marketing Services Division. “By partnering with Quantivo, we believe we are bringing their powerful tools and our data management and analytical horsepower together to drive our clients’ marketing success.”

"One of the top issues facing marketers today is finding qualified, talented business analysts; eClerx fills that gap with experienced marketing analysts and creates true win-win relationships with their clients,” said Marty Shepard, Vice President, Sales and Marketing, Quantivo.  “We are excited that eClerx has joined the Quantivo Partner Program and we look forward to growing the partnership as they continue to build and extend their capabilities in the CRM and online marketing space."

About eClerx
eClerx is the leading knowledge process outsourcing company providing middle and back office operational support, data management and analytics solutions to sales and marketing organizations.  eClerx’s focus on the burgeoning digital marketing universe ensures we deliver confidence, value and rigor to more than 50 Fortune 500 and Internet Retailer 500 scale companies globally.  Incorporated in 2000, eClerx provides its clients with expertise in consulting, process workflows, automation and improvement to help reduce costs and correct long-standing process inefficiencies. With corporate offices in New York, London, Silicon Valley, Austin, Chicago, Dublin and Singapore, eClerx employs over 5,500 professionals across five delivery centers worldwide. For more information, visit, www.eclerx.com/sms.

About Quantivo
Quantivo delivers the industry's first cloud-optimized analytic experience that is frictionless, fast, and flexible. Unlike traditional solutions, Quantivo empowers business users and analysts to quickly load, assess, integrate and analyze large data sets from disparate sources -- within hours, not weeks.  These powerful capabilities drastically simplify the loading of data, and enable users to discover associations in their data through a train-of-thought query interface. Quantivo's technology has been in use by Fortune 500 companies since 2006, holds five patents and is backed by top-tier venture capital firms. For more information, visit http://quantivo.com/