Though Mayotte has been working with the Cox family since 1997, it was only recently that he decided to change the sales environment he created for customers. In the midst of a recession, he determined that the “fast-qualify”
“The customer wants to know everything they can about all different types of cars, and they want options…I’
By being forthcoming about a vehicle’s specifications in relation to the competition, Mayotte illustrates that transparency is one of the core values of the modern consumer; by offering an honest and approachable interaction, he builds professional relationships through mutual respect — and it’s precisely that relationship that people choose to endorse with every sale.
And to those salespeople looking for tips, Mayotte’s track record proves that his consumer-driven approach offers much more than hyperbole; since the reformation of his sales technique, Mayotte has increased his sales volume by 15–20% each year for three years and closed 23 individual sales this past April, his best performance record yet.
For the professionals at the Cox Auto Group, Mayotte’s success is proof-positive of one of their most enduring principles: that true success in sales is about people, not numbers. By offering a friendly, no-pressure sales environment, the Cox Auto Group has built a long list of lifelong customers, because people want to buy where they feel comfortable. A strong congratulations goes out to Finian Mayotte for his dedication, integrity, and exemplary representation of the Cox family. Those Bradenton-area drivers interested in seeing Mayotte in action can visit Cox Chevrolet, open six days a week.