The “On Target” campaign features the fictional character, “Karing,” (played by Atlanta's Kerri McDaniel) an agent for the resistance group C.U.R.E. (Coalition Using Research & Education) who is currently on mission: cover name; “Pink Arrow Project”. With a purchase of an “On Target” promotional Poster or Sticker, you are helping in the fight against cancer and helping those who need it most.
“My worldwide archery family has not only taken care of me through my battle with cancer, but many, many more like me - some have lived and some have not. We also help families when we find a need,” said Hale.
The product that started the PINK revolution was extraordinary PINK VICTORY ARROW which fans not only shoot, but regularly carry in their quiver to show their support. THE PINK ARROW PROJECT now carries numerous archery products by manufacturers such as Victory Archery, Bohning, Lumenok, InnerLoc, InnerLoc Out-There, Ulrimate Hunt, Watson Airlock, AUC LOK, Alpin Optics, Backwoods Life, Barnsdale Archery, Ben Pearson, Bills Archery, Bowhunting.Net, Doinker, Hunting in the Wild, Inside Outdoors TV, Instinct Archery, Lakeland Products, Last Chance, Opti Logic, Scott Strings, Shoot Like a Girl, Specialty Archery, Stink Stick, Viper, and Extreme Whitetail Deer Farm and Scents.
When Hale began THE PINK ARROW PROJECT, an organization of Archers Helping Archers, she never envisioned it would gain worldwide attention outside of the archery community. The organization will soon launch another Campaign with award-winning vocalist, CARRIE HASSLER who will lead the way to bring awareness of THE PINK ARROW PROJECT to the music community.
For more information on THE PINK ARROW PROJECT, please visit www/?page_id=