Media Relations & Booking
Email: Sarah@RickyCohen.org
RISK TO SUCCEED PROPOSES NEW APPROACH TO SOLVE THE UNEMPLOYMENT CRISIS
Want a job? Get off the unemployment line!
“The drive, creativity and risk-taking expressed by entrepreneurs
has always been the strongest force for success in the marketplace…”
September 4, 2012- NEW YORK, NY- Risk to Succeed: Essential Lessons for Discovering Your Unique Talents & Finding Success by Ricky Cohen, published by McGraw-Hill, will hit major retailers nationwide on or about November 5, 2012.
Cohen is the former Chairman and CEO of Conway Stores and led the company during its greatest years of growth to become a market leader, and one of the best performing companies in NYC. He is currently Chairman and CEO of The Conway Organization, an international real estate and development company.
In Risk to Succeed, Cohen collected wisdom and age old ideas from history’s most noteworthy leaders and thinkers, and formatted them into an easy-to-follow business fable. The tools highlighted in the fable were used by Cohen to build his own successful companies, and have been formally presented in hundreds of his workshops and seminars. Scores of workshop participants have achieved outstanding career success; many, “got off the unemployment line, unlocked their hidden potential, and became trail blazing entrepreneurs”
Risk to Succeed addresses audiences young and old, from ambitious high school students, to the unsure college student, and the discouraged adult - fed up with limited career options. By learning to take the risks and navigate the challenging job environment, readers will be able to jump-start their own recovery process.
The publication of Risk to Succeed is extremely relevant today, as politicians and economists have repeatedly stressed the need for a re-emergence of the individual, entrepreneurial spirit. Cohen can speak to these ideas through his book, workshops, appearances and interviews.
If you would like more information about Risk to Succeed, or to schedule an interview with Ricky Cohen, please contact Sarah Sarway by phone at 917.538.0268, or e-mail at sarah@rickycohen.org.



