Miceli, who is a member of the Sharp Dealer Advisory Council, recently returned to the Chicago area after a weeklong Sharp dealer incentive trip to Budapest and Prague, where part of the agenda included meeting with top Sharp officials. Miceli said, based on what he saw and heard on the trip, the Sharp copier division will not be sold.
Sharp in recent weeks has had to combat some press rumors that they were planning to sell off their copier division. The rumors were fueled by reports that the company’s revenues were down. According to Miceli, Sharp officials acknowledged to a drop in revenue in specific divisions of the company, including TV and Solar panels, but stated the copier division is profitable.
Miceli speculated the rumors may have been fueled by other manufacturers who read news about Sharp’s decline in sales and attempted to take advantage, of the news, by saying the company is going out of business. “The president of Sharp’s America division assures us the copier side won’t be sold,” said Miceli. He added, “I am confident the company will get out of its financial difficulties. It is a matter of investing to build a glass factory for solar panels and TVs that has not gotten up and running as fast as original projections.”
Miceli’s viewpoint was echoed in an article published on the online industry media outlet, “The Week in Imaging,” where publisher Scott Cullen said an interview with one of Sharp’s Senior Vice Presidents, the Sharp official said the company remains focused on office technology and future product planning discussions are in the works.
A Reuters news story this week noted Sharp’s stock surged, climbing 7 percent with analysts noting the company has made dramatic restricting plans. Sharp’s shares have risen 27.7 percent since August 22, according to the report, although it is still down 66 percent for the year.
Miceli added, “Sharp customers can be reassured, when they need a new Sharp copier, there will be inventory for them, and the equipment will continue to be serviced. This appears to be an unfortunate case where some competitors have helped fuel these unfounded rumors.”
Des Plaines Office Equipment (DPOE, www.dpoe.com)