From dealing with sales to bookkeeping to driving the nails, home contractors are called on to wear many hats. Tasks like nurturing leads and calculating marketing ROI usually fall to the backburner, eclipsed by more pressing matters that seem more important at the time. The paradox is, ignoring these components will likely result in the loss of thousands of dollars of potential revenue and a steady stream of loyal clients. What could be more important than this?
“The problem is, many contracting companies are not equipped with a system to properly manage incoming leads and collect data on marketing performance.”
MyLeadConverter is reinventing the way that small businesses purchase their advertising and enabling contractors to intelligently optimize their budgets. The web-based software integrates with just about any marketing channel, including Adwords campaigns, online directories, social media, and even provides unique phone tracking numbers for offline marketing such as billboards and TV ads.
The tool can easily aggregate ROI data on all lead sources, providing home contractors with a comprehensive and highly accurate snapshot of marketing expenses vs. generated revenue. These detailed reports enable small businesses to identify which campaigns are driving the most revenue and delivering the most qualified leads. These insights make reallocating company resources a simple and straightforward process.
MyLeadConverter eliminates 80% of data entry and provides SMBs with a suite of other time and money-saving tools, including:
• CRM Functionality
• Advanced Call Tracking Features
• Optional Scheduling Tool
• Lead Distribution and Routing Software
• Automated Email Marketing Campaigns
• Staff Performance Reports
“Our lead management technology is continually evolving to create new ways to help businesses reduce unnecessary expenses while increasing revenue,” added Rangel, “the tools we develop focus on improving operational efficiency, while at the same time, enhancing relationships with customers.”
To learn more about MyLeadConverter, visit http://www.myleadconverter.com or call (866) 239-1224 to speak with a representative. To view an online demo, you can visit http://www.youtube.com/