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CORDURA® Fabric Used in Summer12 Project OR Winning Design

Katy Jessee wins ninth cycle of 48-hour design competition with CORDURA® UltraLite Fabric

 
PRLog - Aug. 29, 2012 - WICHITA, Kan. – CORDURA® fabric was again a fabric of choice for the winning Project Outdoor Retailer (Project OR) design contest. Katy Jessee, a recent graduate of Missouri State University, created the 2012 Summer OR winning design. She selected CORDURA® UltraLite Fabric to complete the design of her menswear inspired jacket for a Northwestern cruiser cyclist.

“Project OR was an amazing experience. This was my first exposure to the outdoor industry and I am impressed by the people, the products and the passion behind it all. I love it,” said Jessee. “I chose CORDURA® fabric for the hood and under-collar of my design because I wanted something waterproof, lightweight and durable. CORDURA® UltraLite fabric fit those needs. The fabric was very easy to work with and performed just as I hoped it would.”

Specifically, Jessee used a brown CORDURA® UltraLite fabric from Korean mill Dong-Jin in a laminated 30x70d blended box ripstop construction.

Held at Outdoor Retailer Summer Marker 2012 (OR Show), Jessee was hand-chosen, along with five other students from the top design programs in the country, to compete in Project OR. The goal is to create a piece of outdoor recreational clothing using only pre-selected materials from participating suppliers in under 48 hours.

Once garments are complete, a panel of highly regarded judges in the outdoor industry announces the winner on the last day of the OR Show. Jessee also won a trip to OR Show 2013. To read more about Project OR, visit www.bit.ly/cWS9ET. To learn more about CORDURA® UltraLite fabric used in this award-winning design, visit www.bit.ly/Nr0jB9.

About Outdoor Retailer
Outdoor Retailer (OR) brings together retailers, manufacturers, industry advocates and media to conduct the business of outdoor recreation through tradeshows, product demo events and web-based business solutions. Produced by Nielsen Expositions and based in San Juan Capistrano, California, Outdoor Retailer also provides and promotes retailer education, advocacy, responsibility and critical face-to-face business initiatives within the outdoor industry.

Recently named among Trade Show News Network’s 25 fastest-growing tradeshows by attendance, Outdoor Retailer (www.outdoorretailer.com) connects approximately 46,000 attendees on a semi-annual basis for its Summer and Winter Market shows, and thousands more through its year-round online resources and platforms.

About CORDURA® brand
INVISTA’s CORDURA® brand essence celebrates individual durability: As Long As The World Is Full Of Durable People, We’ll Keep Making Durable Fabrics™.  Known for its resistance to abrasions, tears and scuffs, CORDURA® fabric is a primary ingredient in many of the world’s leading high-performance gear and apparel products ranging from luggage, upholstery and backpacks to footwear, military equipment, tactical wear, workwear and performance apparel. The CORDURA® brand is a registered trademark of INVISTA, one of the world’s largest integrated polymer, intermediates and fibers businesses. To distinguish the CORDURA® brand, the word “CORDURA®” must be spelled out in all caps, used with an ®, and followed by the word “brand” or “fabric.”  

To learn more about INVISTA’s CORDURA® brand, end-use products, and marketing tools please visit www.CORDURA.com and follow us on Facebook, http://facebook.com/CORDURABrand, Twitter, http://twitter.com/CORDURAbrand, and YouTube, http://youtube.com/CORDURAbrand.  

About INVISTA
INVISTA is one of the world’s largest integrated producers of polymers and fibers, primarily for nylon, spandex and polyester applications. With a business presence in over 20 countries, INVISTA’s global businesses deliver exceptional value for their customers through technology innovations, market insights and a powerful portfolio of global trademarks including: ADI-PURE®, ANTRON®, AVORA®, C12™, COMFOREL®, COOLMAX®, CORDURA®, CORFREE®, DACRON®, DBE®, DYTEK®, FRESHFX®, LYCRA®, PERFORMA™, POLARGUARD®, POLYSHIELD®, POLYCLEAR®, SOLARMAX®, STAINMASTER®, SUPPLEX®, SUPRIVATM, TACTEL®, TACTESSE®, TERATE®, TERATHANE® and THERMOLITE®. For more information, visit www.INVISTA.com.

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Source:CORDURA® Brand
City/Town:Wichita - Kansas - United States
Industry:Outdoor
Tags:cordura, brand, fabric, invista, outdoor retailer
Shortcut:prlog.org/11962087
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