Barbados launches first tourism marketing app

Aug. 29, 2012 - PRLog -- During a casual conversation on LinkedIn, young Barbadian entrepreneur Monique Welch made a connection with an executive that would change marketing forever. Over the next few weeks, CEO Andrew Perenyi of iLandGuide would conduct virtual meetings with Monique to teach her about his company and their plans for the Caribbean. They spoke about the Holiday Specialist App iLandGuide and how it could help local companies to boost sales in the tourism sector.

As a local manufacturer, Monique immediately saw the value of this 100% offline smartphone app and agreed to help launch iLandGuide in Barbados. As the first country in the Eastern Caribbean to have such a detailed application for Android and iPhone users, iLandGuide Barbados will provide significant advantages to the local economy. Recognizing that tourists have a relatively short period of time to get to know the island, the app has advanced search features so that visitors can quickly find what they are looking for and even navigate to their destinations using GPS.

Whether you are an attraction, restaurant, realtor or nightclub iLandGuide’s content based advertising can get you found, let visitors know about special promotions and invite them to your events. With goals of 432,000 downloads each year, this app provides significant exposure.

The app will officially launch in October 2012 and local businesses are invited to visit www.advertise.ilandguide.com to ensure that they are listed and can get found by visitors who are keen on their services.