Cornwall fought off competition from York and London, which took second and third place respectively, to claim the top spot and was applauded for its variety of gardens, walks and scenic spots.
Organised and presented by the 50+ Show, the Awards showcase the best that life has to offer for those who have celebrated their mid-centenarian year and cover everything from best health product to best personality across 53 categories.
Malcolm Bell, Head of VisitCornwall, the Cornwall Development Company tourism service, collected the Award on Cornwall’s behalf at the inaugural 50+ Awards Gala Reception in London on 13th June.
Bell enthuses: “The grey pound is vitally important to Cornwall as with 41% of our visitors aged 55 plus they could be considered our core market. To our benefit they are flexible in visiting times and most likely to visit during the autumn and winter which supports the development of a year-round visitor economy. This Award shows that we are keeping this important visitor base happy and will help to attract new visitors.”
The Award winners were decided through online nominations and votes by those aged over 50. In total 211,465 votes were cast and the Best UK Destination was among the top 20 most voted for categories.
The Leisureplex Hotel Group has been operating seaside hotels for a generation and has three hotels in Cornwall. In Newquay, the Eliot Hotel is close to Tolcarne Beach and a short walk from the harbour and Newquay’s many other attractions.
The Cottage Hotel at Carbis Bay near St.Ives enjoys breath taking views over Carbis Bay, one of the four great beaches of St.Ives. The Madeira Hotel in Falmouth also enjoys spectacular views which take in Henry VIII’s fort at Pendennis Castle as well as the dazzling seascapes of the Atlantic Ocean.
For more details on any of the Leisureplex hotels go to http://www.leisureplex.co.uk/