The new program, called Give Back to Reno, was launched as a unique program blending charitable needs with smart business strategies to leverage a win-win solution for the Northern Nevada region. Designed by NPcatalyst, a Reno-based philanthropic solutions firm, the program works with local businesses to lower the fees associated with credit card transactions. MerchantsXL then directs funds to local charities.
“When we created MerchantsXL in 2010, our primary goal was to turn our entrepreneurial spirit into community leadership, says Cole Bevel, the company’s Managing Partner. “We created a program that does not force anyone to come out of pocket to generate outstanding financial support for the organizations which strive to make our community stronger every day.”
The way it works is relatively simple. Customer uses a credit card to make a purchase; merchant then swipes the card to process a payment; and, a portion of the payment goes to a select non-profit organization. “the concept is innovative and works seamlessly for everyone involved. We’re delighted by the results”, claims Jeff Lenardson, who is also managing partner of MerchantsXL.
To learn more about the “Give Back to Reno” program, business and non-profit leaders are encouraged to visit www.GiveBacktoReno.com. In mere minutes, businesses can realize the savings and non-profits can begin generating new dollars. MerchantsXL executives can also be contacted directly at 775-636-6529 and firstname.lastname@example.org.