Introduction and Landscape
Why was the report written?
This report is the result of Canadean's extensive market and company research covering the Indian foodservice industry. It provides detailed analysis of both historic and forecast foodservice industry values at channel level, analysis of the leading companies in the industry, and India's business environment and landscape. The Indian Foodservice report considers the dynamism of the economy and shift in the consumers' choices.
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What is the current market landscape and what is changing?
The Indian foodservice market remained insulated from the European recession. The widespread use of technology, high disposable income, and increasing labor force, has made the market a lot more competitive than before. The market is expected to grow further between 2012 and 2016, driven by the growing number of households in the country, rise in the employed population, rise in disposable income, and the development of healthier and more nutritious eating habits.
What are the key drivers behind recent market changes?
In spite of the economic recession, Indian business confidence has been able to revive itself. Additionally, increasing disposable income has given freedom to customers to spend on eating out. During the forecast period, this trend is expected to persist, which can be attributed to further increases in disposable income and consumer spending on tourism.
What makes this report unique and essential to read?
Key Features and Benefits
This report provides readers with unparalleled levels of detail and insight into the development of the foodservice sector within India.
This report provides readers with in-depth data on the valuation and development of both the profit and cost sectors in the Indian foodservice market.
This report provides details on the number of outlets, transactions, average price, foodservice sales, sales per outlet, and transactions per outlet per week across nearly 50 sub-channels.
This report provides highly granular future forecasts and historic market data to aid market and strategic planning.
This report will help you to assess the impact of economic recession and recovery on foodservice market growth.
Key Market Issues
Constant GDP growth, decreasing unemployment rate, and increasing disposable income strengthening the growth of foodservice industry.
The Indian economy has been growing considerably in the recent past. While the recent global financial crisis negatively affected the GDP there was growth in the economy, primarily in 2008. The GDP growth (constant price) declined to 6.7% in 2008, as against the growth of 9.0% achieved during 2007. However, the economy is slowly regaining its momentum with GDP (constant price) registering a growth rate of 7.2% in 2009. The economy has also experienced declining unemployment rate during the review period, which added to the economic well being of the country. These changes at the macro-economic level have kept the foodservice sales buoyant in the country. With increase in the disposable income the eating out-of-home has also increased.
Inflation in the country remains a concern.
The prevailing inflation in an economy also has considerable impact on foodservices industry. In India, inflation (end of period consumer prices) over the review period, increased from 5.9% in 2006 to 4.04% in 2011, with the year 2007 recording the highest level of inflation at 7.70%.
Increase in female labor force and changing lifestyle in the country is favoring the growth of experience offering foodservice outlets.
Over the years, there has been a sedate rise in the working female population in India. During the review period, female labor force in the country increased from 120,129 in 2006 to 134,885 in 2011. The rise in the female labor force resulted in higher dependence on out-of-home dining, as people faced paucity of time.
Increasing health awareness and rise in healthcare expenditure and obesity driving demand for healthy food items.
Over the years, people in India, primarily in cities have become health conscious, which has resulted in the mushrooming of many fitness and health centers across the country. Furthermore, healthcare expenditure in the country has grown considerably over the past few years and consumers are increasingly becoming couscous of their eating habit.
Inevitable appeal of local food driving the market of India-based (home grown) foodservice operators.
While many multinational brands are present in the Indian market, the Indian consumer still has significant inclination towards local flavors, which have considerable presence across the country through local hawkers or small stall. In the recent past, many home grown fast food outlets have taken these local flavors to the consumers in a much more hygienic way through proper fast food outlets.
High awareness of diet and obesity lead to increase in organic food sales.
The Indian are acquiring healthy food habits, mainly due to an ageing population and also widespread health awareness. As people are becoming more aware of obesity and other health issues, the demand for healthier food products has risen.
Foodservice operators leveraging the online channel to increase their reach and engage more consumers.
Canadean Consulting provides specialist support on commercial, strategic and marketing issues to the international beverage, packaging and liquid food industries. Significant investment has transformed all Canadean's beverage databases into interactive market analysis tools, geared to clients' annual and strategic business planning cycles.