The report also provides an analysis of the optical coatings/films strategies of the firms that NanoMarkets expects to see as major players in the display sector. The analysis includes the major optical films firms like 3M, as well as smaller, specialty firms; we also assess the importance of nanomaterials for next generation optical films. As with all NanoMarkets reports, included are an eight-year market forecasts with breakouts by type of optical film and by market segment. Optical film designs covered are antiglare/antireflection films, polarizers, privacy films, diffuser films, reflectors, prismatic films, and multi-functional films.
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More About the Report:
Today, the LCD market heavily dominates the optical coatings needs of the display industry. LCDs and their backlight units use diffuser films, polarizers and mirrored polarizers, contrast enhancement and prismatic films, as well as antireflection, antiglare, and privacy films. But LCD manufacturers are struggling to maintain profitability, and most are now looking for the “next big thing” in displays. There is thus a shift occurring in the display industry that will change the opportunities for optically functional films. This shift involves the increasing adoption of OLEDs for mobile computing applications, and perhaps even OLED TVs in the near-term; e-paper has also grown in importance over the last few years, as has the incorporation of touch technology to many displays.
At first glance, these changes could create a problem for optically functional display films that have long relied on a well-established LCD sector for sales. Both OLEDs and e-paper displays are backlight-free, and they thus require fewer optical film products than conventional LCDs. However, their emergence may also create opportunities for new kinds of optical films, and may create openings for new firms to establish a market presence and gain market share versus the competition. Similarly, touch panels are using new kinds of customized optically functional films.
NanoMarkets tracks and analyzes emerging markets in energy, electronics and other area created by developments in advanced materials. The firm is a recognized leader in industry analysis and forecasts of the transparent conductor industry, smart coatings and other conductive films and materials.
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