Mastrad Offers A Sneak Peak Of New Fall Culinary Accessories At New York International Gift Fair

Aug. 15, 2012 - PRLog -- NEW YORK – Mastrad, the French company specializing in high quality and functional culinary accessories, will showcase their newest offerings that make cooking simpler and more accessible for chefs at all levels at the 2012 New York International Gift Fair (NYIGF). Exhibiting items such as their new and innovative Mortar/Grater, Cutting Mat Board, Magnetic Spice Jars, Egg Poachers, Cheese Slicer, Mini Spatulas, Mini Whisks, Mini Spoons and Mini Brushes, the company continues to provide useful and convenient cooking tools while also remaining stylish in the kitchen.

Continuing to revolutionize its category, Mastrad will introduce new high quality accessories at a trade show that showcases the very best in home, lifestyle and gift products. One such item is the novel Mortar/Grater which boasts three slicers, a lid for storage and a stainless steel mortar & pestle on a bamboo holder, which grinds herbs and spices of all kinds. Featuring two sides, the Cheese Slicer contains a wire for soft cheese and a blade for hard cheese. Another functional tool is the vibrant orange Cutting Mat Board which offers a very durable surface for poultry and is hygienic thus preventing cross contamination. Mastrad will also display the set of two stainless steel Magnetic Spice Jars as well as the enhanced silicone Egg Poachers which cook eggs evenly and consistently.

“We are proud to showcase our new line of products at this year’s New York International Gift Fair which brings together over 35,000 attendees from 80 countries,” said Mastrad CEO Mathieu Lion. “We strive to provide everyone from the inexperienced cook to the professional chef with tools to make their cooking experience more enjoyable and convenient. We hope that our useful and time-saving products are as well-received this year as they were at last year’s show.”

The New York International Gift Fair will take place from August 18th through August 22nd at the Jacob K. Javits Convention Center in New York. Mastrad will be presenting their newest products as well as popular staple items at booth #3562. For more information on the New York International Gift Fair please visit www.nyigf.com. For more information on Mastrad please visit www.mastrad.us.

About Mastrad
Since 1994, Mastrad, the French company specializing in unique kitchen tools and accessories, has been revolutionizing the culinary world with a line of products unlike any other. Combining function, quality and eye-catching design, the diverse and expansive collection of products are carefully created to make every kitchen professional, yet fun and colorful. Founded by a team of experienced chefs and designers, Mastrad considers every product to be a recipe created with tender love and care. For more information, visit www.mastrad.us.