Global Product Management Talk On Advances In Product Marketing Methodologies

Aug. 13, 2012 - PRLog -- San Francisco - Dramatic transformations have taken place in the technology industry over the last decade with the advent of social networking, the growth of cloud-based applications and reduced IT budgets. In order to keep pace, companies of all sizes must quickly adapt to market opportunities. Unfortunately, most executives are constrained by the daily demands of running a dynamic business, responding to customer needs, and meeting forecasts. This discussion will identify how to leverage proven product marketing methodologies with ground breaking innovation to improve product ideation and launch success.

William Reed, Managing Director And Co-Founder, Aventi Group, will speak at the weekly Global Product Management Talk on Monday, August 20, 2012 at the simultaneous times of 4:00 PM Pacific Time, 6 PM CST Chicago, and Tuesday, Aug 21 at 9 AM in Sydney, Australia. Participants are welcome to listen live at http://www.blogtalkradio.com/prodmgmttalk, call in to talk on the show (323) 927-2957 or Tweet using the hashtag #ProdMgmtTalk.

Bill says, "I am excited to be participating with the Global Product Management community to discuss best practice methodologies for product marketing. Aventi Group has helped dozens of clients with our Vector for Product Marketing approach and I feel honored to share some of these success stories with the community."

Each week, The Global Product Management Talk features an expert guest discussing pre-posted questions with the co-hosts and Twitter participants broadcast live over BlogTalkRadio. The transcript of Tweets and podcast are available following the event for on-demand consumption on the web, iTunes, Google Play and mobile devices. Get reminders and listen live by following http://www.blogtalkradio.com/prodmgmttalk

About William Reed
William Craig Reed is a Managing Director and Co-Founder with Aventi Group. He has over twenty years experience as a business development, sales and marketing executive with successful technology firms. Bill previously served at VP Marketing and Board Director for the Silicon Valley American Marketing Association. Bill is the New York Times Bestselling author of five books and holds an MBA from CCU.
Contact
Aventi Group
201 Spear Street
Suite 1100
San Francisco, CA 94105
Phone: 415.230.5367
http://www.aventigroup.com

About Global Product Management Talk

The Global Product Management Talk is curated by Cindy F. Solomon, CPM, CPMM for passionate product professionals and business owners who want to teach, learn & network about what it takes to produce successful products in an open digital environment inviting live participation. Everyone is invited including Agile practitioners, User Experience, Designers, Content and Community Managers, Product Marketing, Brand Management, Program Managers and Project Managers, Customer Service and Support, Social Media, Strategists and Innovation Management, CEOs, Founders, and all those involved with developing, designing & launching products, innovation and startups through out the entire product lifecycle process to guarantee successful products and companies.

Global Product Management Talk is a weekly mini-product camp Socratic discussion of pre-posted questions with live audio of thought leader and co-hosts commenting designed to bring Product Talks to product professionals wherever they are.

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Brought to you this week by the AIPMM

The Association of International Product Marketing and Management (AIPMM), founded in 1998, promotes worldwide excellence in product management education and provides value to its individual members, corporate members, and sponsors by providing training, education, certification and professional networking opportunities. The AIPMM Seven Phase Product Lifecycle Framework is a vendor independent Product Management and Product Marketing standard that takes into account best practices used in a wide range of companies and industries. This ensures that the most modern and up to date challenges faced in product management and product marketing are addressed for today’s environment. The Framework is part of the AIPMM Product Body of Knowledge (ProdBOK) that was developed with input from over 50 experts and endorsed by more than half a dozen consulting companies. The Framework includes seven distinct product phases, from Conceive to End of Life, and covers all aspects during the entire product lifecycle.

AIPMM Membership benefits include the national Product Management Educational Conference, regional conferences, the Career Center, peer Forums, tools, templates, publications and eligibility to enroll in the Certification Programs. The Agile Certified Product Manager® (ACPM), Certified Product Manager® (CPM, Certified Product Marketing Manager® (CPMM), Certified Brand Manager® (CBM), and Certified Innovation Leader (CIL) programs allow individual members to demonstrate their level of expertise and provide corporate members an assurance that their product professionals are operating at peak performance.

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Disclaimer
Specifications are subject to change, without notice. While due caution has been exercised in the production of this document, possible errors and omissions are unintentional.