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MyMediabox to Attend the International Music Conference Atlanta

Conecture Technology associates to meet with music industry executives to discuss brand licensing.

Aug. 9, 2012 - PRLog -- On August 11, 2012 Conecture Technologies, LLC will attend the 2nd annual International Music Conference in Atlanta. Now that recording artists are thinking of themselves more and more as brands (much like Pepsi or Jeep are brands), they need a channel to store, share and streamline their assets for promotional endeavors (ie. licensing and/or merchandising). Conecture associates will meet with exhibitors in the music industry to demonstrate how MyMediabox software (specifically, Mediabox-DAM, digital asset management, and Mediabox-PA, product approvals) will provide a platform for the next level of music promotion.  
Recording artists, labels, managers and promoters can utilize Mediabox-DAM to share digital assets (recording artist biographies, photographs, audio clips, music, interviews and more). Mediabox-PA would then facilitate the use of those digital assets for brand promotions.  MyMediabox is a Sofware-as-a-Service technology, which means recording labels, managers and promoters would be able to reach artists even when they are on the road for product approvals. Artists would have the ability to view, comment, request changes and approve promotional items at anytime from anywhere.
Founder and CEO of Conecture Technologies, Eric Rennagel, states “We have always felt that both apps would be a good fit for the music industry. MyMediabox clients Jimmy Hendrix and Elvis have used the systems for years to ensure the integrity of their brand as they license out the rights to their intellectual properties. The verbiage may be different but the concept is the same. Hendrix and Elvis needed a system to approve products created by their licensees; recording artists need a system to approve promotional products created by their recording labels, managers or promotions teams.”
The 2nd annual International Music Conference will take place Saturday, August 11th at the Melia Hotel in downtown Atlanta.
For more information about MyMediabox hosted solutions, or to schedule a meeting contact Jillian Heim at jillian@mymediabox.com
About the International Music Conference Atlanta
The International Music Conference is the main music event to encapsulate the new music industry worldwide. It is the best place to create, communicated and participate in the global multi-billion dollar music industry forum. IMC is one of the only conferences of its kind to provide a massive gathering of artists, songwriters, sponsors, music industry executives and music fans from the UK, Europe and North America with a common goal… to showcase opportunities and connect artists with clear routes of collaboration within the international music scene.

About Conecture Technologies, LLC
Conecture Technologies was founded in 1996, by executives with direct experience in the Consumer Products Licensing and Television industries. Headquartered in Atlanta, Georgia—Concecture has additional offices in Cincinnati, Ohi (for IT Development and Support) and Los Angeles (for Graphic Design). The MyMediabox application suite includes Mediabox-PA for online product approvals workflow, Mediabox-DAM for digital asset management and delivery and Mediabox-DM for deal memo management. For more information about MyMediabox hosted applications visit www.mymediabox.com.

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Source:Conecture Technologies, LLC
Location:United States
Tags:Music Licensing, Brand Licensing, Creative Workflow, Brand Management, Digital Asset Management
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