The study from shopping website VoucherCodes.co.uk**
In contrast, just sixty per cent of men admitted they were guilty of keeping unwanted clothes.
Despite the downturn, a quarter of women revealed they felt returning clothes was too much hassle with the average female consumer claiming they’d only bother to return an unwanted item of clothing if it was worth more than £16.
Although shops will generally redeem the full price of items if they’re taken back in the original condition within a set time period, the majority of women simply give away their unwanted items rather than returning them. More than a quarter (28 per cent) of unworn clothing ends up in charity shops and 13 per cent goes to lucky friends and family.
Duncan Jennings, co-founder of VoucherCodes.co.uk says: "Buying clothes which you are unlikely to wear can become an expensive habit unless you are prepared to take the time to return them. With household budgets being squeezed across the board, getting organised and taking the time to return any unwanted items can really make a big difference.
Notes to editors
“Shoppers should get into the habit of checking the returns policy when making a purchase and making a note of when the item has to be returned by. Ultimately a little organisation can go a long way and help shoppers free up some cash to spend on items they’ll actually wear.”
Notes to editors:
* Total female population of the UK 21,073,300 (ONS 2011 census) multiplied by £82 (average cost of unused clothes in each woman’s wardrobe)
**Research was carried out online by One Poll between 4th – 5th July 2012 amongst a nationally representative sample of 2,000 adults
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