Sustained Flyer Campaigns With Cardsmadeeasy

Aug. 6, 2012 - PRLog -- The humble flyer has consistently been one of the best ways to promote and generate interest in a company or business. In one of the clearest examples of the simplest solutions sometimes being the best, the flyer is still a prominent feature in the world of promotion, even with the digital resources available to many companies in this day and age. This is because there are some things that flyers can do which can’t be done as successfully over the internet. The tangible interaction with the public gives it an advantage in certain areas, hence why businesses keep coming back to the modest yet highly effective flyering technique.

Flyers are a great way to not only garner interest, but to assist in sustaining it. Online leaflet printing service CardsMadeEasy has many excellent options for those wishing to utilise this simple marketing method. The first of these options is the use of cut-out vouchers on flyers. This method has been used online and in e-voucher form, with varying degrees of success, as not everyone has the means to present the voucher in the physical form made easy by flyers. These vouchers can entitle holders to a discount, a special offer or a free gift the next time they buy from a company, and they are fantastic ways to get customers through the doors. CardsMadeEasy can help with flyer designs which incorporate such vouchers, with expert assistance in the creation of all flyers.

Sustaining interest is also made possible through the collection of tokens or stamps, encouraging repeat visits or active interest in the company. Using a token system, whereby prospective customers collect coupons from a series of printed flyers, allows them access to discounts or offers when they have completed the set. This sort of collection process urges clients to become involved in the promotion process, and encourages people to actively seek flyers or vouchers to complete their collection and redeem them.

Another great way to do this is by using a stamp system, which can be supplied within folded business cards for ease of use. A loyalty system whereby customers receive a stamp every time they purchase a product, eventually resulting in discount or a free product, can have the effect of putting companies ahead of competitors and urging customers to revisit again and again. The folded business cards available from CardsMadeEasy are available in a selection of finishes and thicknesses, all printed in full colour on both sides.

To find out more about CardsMadeEasy and its leaflet printing services for any size of business, visit http://www.cardsmadeeasy.com or call 0845 166 4478.