Strategic Outsourcing Services Wins DMAi Synergy Award for KSRTC Social Media Campaign

Aug. 3, 2012 - PRLog -- Mumbai, August 3rd, 2012 - Strategic Outsourcing Services, a Champions Group company, is honoured with the DMAi Synergy Award for Excellent Public Service for its work on KSRTC.

An extensive digital campaign was started by revamping the existing KSRTC website, and created social media profiles on Facebook, Twitter and Google Plus. Apart from these, Strategic Outsourcing Services started using email marketing to connect with the audience.

On Facebook, some of the green endeavours of KSRTC were showcased such as use of bio fuel, safety standards used and so on. An email campaign was also rolled out for new users. On the website, packaged tours were promoted actively leading to an increase in sales.

The award establishes Strategic Outsourcing Services at the pinnacle of marketing outsourcing domain and as a thought leader in the industry.

DMAi is in full force at the business capital of India, Mumbai. The event is being attended by the glitterati of the marketing world and several corporate organizations. Mr. Stanley Rao, Chairman of Champions Group, spoke on Marketing Outsourcing: India's Next Multi Billon Dollar Engagement Mantra Thursday, August 2nd at the event.

About Strategic Outsourcing Services

Strategic Outsourcing Services, a division of Champions Group was established in the year 1999 in US, and 2003 in India. It was founded with the aim of helping companies do marketing in an organized and innovative manner. Since its inception, Strategic has not only worked towards helping clients achieve their business goals, but also surpassed them through Responsible Marketing.

With over 1500 employees spread across India and US; Strategic has catered to over 30% of Fortune 500 companies. The company and all its employees believe in 4Ps; namely, Personal Integrity, Prompt Fulfillment, Professional Development and Positive Energy. For more information, visit our website at http://www.strategicoutsourcingservices.com