PRLog - Aug. 2, 2012 - RENO, Nev. -- Nevada - New and seasoned product professionals confront challenges and obstacles on a daily basis due to any number of reasons. People are thrust into positions of authority over products, projects, programs and processes and expected to successfully produce desired product results. There are common barriers to breaking into a product management role or product team for new product management professionals, as well as challenges to career advancement for rising product management professionals. A vetted mentor community within the product management professions strengthens individual practitioners, entire product teams, contributes to the success of the product and the entire business organization.
The Association of International Product Management and Marketing (AIPMM) is cultivating a culture of mentoring within the product management professions to assist current product professionals in successfully confronting obstacles in their day to day efforts, to facilitate rising product professionals in gaining experience and becoming successful product management leaders in their organizations, and to forward the profession, individual practitioners and product teams in successfully bringing products through the entire product lifecycle process.
"The AIPMM understands the challenges faced by individual product managers, product management teams, and executives. Launching our mentor program for premium level members, is aligned with our mission to set standards of excellence for the profession of product management as well as offering a multi-faceted approach to training, certification and assessment suitable for individuals or teams of any size, located anywhere in the world," stated Therese Padilla, President of AIPMM.
AIPMM Premium Level Membership provides the foundation for accessing the product professional mentor network with access to member-only mentor matching, mentor/mentee facilitation, leadership trainings and opportunities for continuing education, as well as the potential to join the distinguished AIPMM Product Management Ambassadors Council. Corporate memberships are also available to benefit teams in addition to other benefits and membership level options.
The Association of International Product Marketing and Management (AIPMM) is where product professionals go for answers. It is the world's largest membership based professional organization with members in over 65 countries including product managers, brand managers, product marketing managers and other individuals responsible for guiding their organizations and clients through a constantly changing business landscape. It is the only organization that represents those who manage the entire product life-cycle throughout any industry.
The AIPMM Seven Phase Product Lifecycle Framework is a vendor independent Product Management and Product Marketing standard that takes into account best practices used in a wide range of companies and industries. This ensures that the most modern and up to date challenges faced in product management and product marketing are addressed for today’s environment. The Framework is part of the AIPMM Product Body of Knowledge (ProdBOK) that was developed with input from over 50 experts and endorsed by more than half a dozen consulting companies. The Framework includes seven distinct product phases, from Conceive to End of Life, and covers all aspects during the entire product lifecycle.
AIPMM Membership benefits include the national Product Management Educational Conference, regional conferences, the Career Center, peer Forums, tools, templates, publications and eligibility to enroll in the Certification Programs. The Agile Certified Product Manager® (ACPM), Certified Product Manager® (CPM), Certified Product Marketing Manager® (CPMM), Certified Brand Manager® (CBM), and Certified Innovation Leader (CIL) programs allow individual members to demonstrate their level of expertise and provide corporate members an assurance that their product professionals are operating at peak performance.
Association of International Product Marketing & Management
9120 Double Diamond Pkwy
Reno, Nevada 89521
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Intl: +1 (202) 449-8658
Fax: (866) 731-8421
Intl Fax: +1 (781) 917
Disclaimer: Specifications are subject to change, without notice. While due caution has been exercised in the production of this document, possible errors and omissions are unintentional.