Phone: (240) 292-1271
Address: 7207 Peekskill Dr, Frederick, MD 21702
Web site: http://electrical-
Frederick-area home- and business owners in need of a licensed master electrician to conduct electrical wiring installation, inspection, upgrades, and repairs will soon have an easier time finding the right professional for the job. Local company Peekskill Electric LLC has teamed with local online marketers Prospect Genius to improve its Web presence. Peekskill Electric hopes that making its Web site more visible and easier to locate online will enable the company to better meet the area’s electrical contractor needs.
On any given day, approximately 59% of adult Internet users visit a search engine to find information on the Web, according to the Pew Internet & American Life Project. Those Internet searches include people looking for electricians in their local area, which is why it’s so important for a business like Peekskill Electric to have a Web site that’s not only informative and up to date, but that also performs well on search engine results pages. As more and more people rely primarily on the Web for information about local businesses, companies whose Web sites are less prominent may miss out on attracting prospective customers who need the services they provide. Prospect Genius’s goal is to help these small businesses take charge of their Web visibility.
Prospect Genius accomplishes this task through a process called search engine optimization, or SEO. SEO involves incorporating location- and industry-specific keywords into a Web site’s copy so that search engines view the site as extremely relevant when a user searches using those keywords. So, going forward, Frederick-area queries to Google or Bing using search terms like “electricians in Frederick,” “service upgrade,” and “electric inspection services” should result in the searchers being presented with Peekskill Electric LLC among the top results. Studies have shown that sites in the top two or three search engine results get the most clicks.
“A Web site maximizes its marketing potential only when it’s visible to the people who need to see it when they need to see it,” states Matt Gallo, an SEO expert with Prospect Genius. “Search engine optimization helps us to ensure that our clients, including Peekskill Electric, have the Web presence they need to provide the best possible service to their local communities.”
Peekskill Electric LLC offers an array of standard electrical contractor services, including wiring, repairs, and inspections, as well as specialized services such as home theater and landscape lighting installation. The business was founded in Frederick in 2008.