Anthem Sports Teams Up With Signature

Signature Brand Factory announces today that they have signed on Anthem Sports to provide strategic marketing services for the sports equipment company.
 
Aug. 1, 2012 - PRLog -- Contact: David Schemelia
               Signature Brand Factory
           860-426-2144, x306
           David@Sig-brand.com

Anthem Sports Teams Up With Signature


Milldale, CT., August 1 – Signature Brand Factory announces today that they have signed on Anthem Sports to provide strategic marketing services for the sports equipment company.

Family owned and operated with offices and warehouse located in Pawcatuck, Ct., the company has served over 23,000 customers since beginning operations in 2003. Anthem’s primary customers are coaches and athletic directors who are looking to build or add equipment to their school or league athletic programs with brands that include Spalding, Rawlings, Easton and Wilson, among others.

“Our company continues to grow from the days when we were just a catalog sales operation,” says Anthem Sports President Mark Ferrara. “Today, our online presence accounts for approximately 60% of sales alone and we continue to grow. We chose Signature because they demonstrated very quickly, in our first meeting, that they understood our position and recognized our opportunity to be a dominant player in our industry and they know how to get us there. Adding them to our bench will help us towards achieving our goal of doubling the size of Anthem Sports in the next 24 months.”

“Anthem Sports is an excellent example of a company embracing new marketing techniques to enhance sales,” says Signature’s Chief Operating Officer I. Todd Russell. ‘Being able to team up with Anthem and provide them with strategic marketing guidance ensures that Anthem will stay competitively in the game for years to come and enable them to make good on their promise to ‘provide coaches with the products and tools they need to build championship teams.’”

About Signature
At Signature, we pride ourselves on the ability to gain a deep understanding of your business, your goals and your objectives. The soundness of our ideas, the quality of work and the dedication to your business, has led to incredible client relationships. Not only are strong overarching brand strategies the key to both long and short-term success, but our integrated marketing approach has also proven successful for clients across a variety of industries including aerospace and defense, health care, pharmaceutical and higher education. For more information, please visit us at www.signaturebrandfactory.com .
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Tags:Sporting Goods, Advertising
Industry:Advertising, Marketing
Location:Southington - Connecticut - United States
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