As part of their Shift $20 movement, RelyLocal is asking people who want to participate in their community to show up and refocus at least $20 of their current spending to support local businesses instead of buying online or at the big-box chains. Even if you don’t own a pet, consider buying pet supplies to donate to the local Humane Society or Cat Rescue Coalition.
Other local businesses, like Carolina Premier Bank, Fast Frame Matthews, Backyard Wild and more are showing their support by donating giveaways and special offers to the first 25 people who show up for the event. After shopping, RelyLocal encourages everyone to head over to Dilworth Coffee Shop at Downtown Matthews Station for a little “After Mob” celebration.
Cash Mobs will be a regular monthly event for RelyLocal as part of a call-to-action to rebuild our local economy. They are already seeking out local businesses for the next Cash Mob hit in Indian Trail and Mint Hill.
Cash Mobs are fueled by social media channels such as Facebook and Twitter. To find out when and where local Cash Mobs will be popping up next, go to RelyLocal.com, select your state and town, and sign up for a free account to get connected socially.
What exactly is a Cash Mob?
Perhaps you have heard of “flash mobs,” where a mass of people invade a public space to make a scene. Now the idea has been turned on its head by “cash mobs,” where crowds of consumers show up to spend money at local businesses.
Christopher Smith organized the first Cash Mob in Buffalo, NY on August 5, 2011. Since then, cash mobs have become a phenomenon and have even started in other countries such as Canada and Australia.
It's a growing trend targeting small businesses across the country. These events not only support local businesses, but they are fun and create excitement in bringing people together to build a stronger, greater sense of community.
Small businesses all over America have seen cash mobs pop up and typically double their normal sales in a given day. These cash mobs can vary in size from a few people to a few hundred. The more people who attend, the greater the success in supporting local businesses.
RelyLocal is a grassroots marketing campaign to support local businesses, create new jobs, and educate local residents on the importance of buying local. Actively rebuilding our economy in Matthews, Mint Hill and Indian Trail, RelyLocal is more than just another online business directory and community campaign!
We partner with local businesses to:
- Educate local residents on how buying locally supports city services and general operations by generating sales tax revenue.
- Help local people choose local vendors and suppliers to support and sustain the business community and local economy.
- Provide an affordable marketing solution for local business members without the high cost of traditional advertising.
If you want to be part of your community, you need to do business in your community, and you need to shop in your community. RelyLocal makes it easier to get connected and find more local businesses by offering free signup on the website and a free download of the RelyLocal mobile app for Android or iPhone and iPad.