With the number of endangered species around the world continuing to grow each year, Gabby Wild, the founder of The Gabby Wild Foundation, is taking a stand against this important, yet often neglected cause. 12 in 12 for 12 is the integrative approach to combine eco-conscious fashion with animals in a fundraiser/awareness project to promote conservation of 12 unique, endangered and critically endangered animal species.
Jay McCarroll has created a dress to represent the Kakapo Parrot. The Kakapo Parrot is thought to be the oldest species of parrot and is critically endangered. “I am very excited to have been chosen to participate in this project,” said Jay McCarroll. “As someone in the fashion industry, an industry so blatantly exploitative and cruel to animals, I think it is my duty to help protect and preserve the natural beauty of all animals big and small."
The body of the dress is woven organic cotton fabric and only low impact, organic dyes were used in the manufacturing process of the fabric. The body of the dress was then covered with felt “feathers”
The Kakapo Parrot will be represented by Gabby in October with funds going to the Kakapo Recovery Program.
For more information about “12 in 12 for 12”, visit www.gabbywild.com. For more information about Jay and his involvement in this project, visit www.jaymccarroll.com.