The deal encompasses providing suitable programming for all of Radio Times’ in-magazine promotions as well as managing the magazine’s considerable database of buyers.
Acorn Media UK’s Managing Director, Paul Holland, commented: “We are delighted to have entered into an agreement with such a prestigious partner. Acorn’s core expertise dovetails perfectly with the Radio Times readership and we are looking forward to a working closely with the market-leading magazine.”
Commenting for Radio Times, Zoë Helme, Associate Publisher, said: “We are thrilled to be working with Acorn, a team of highly skilled mail order professionals, who pride themselves on their exceptional customer service“.
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