We believe that one sector which is maturing on social media is financial services. Initially averse, to testing waters, to now embracing it – brands from banking, insurance, mutual funds, etc realize that social media is a vital part of their marketing mix. However, we see brands still struggle to develop sustainable content and truly connect with audiences.
To meet this, we are hosting a series of workshops for professionals in this space. These aim to help participants understand how platforms such as Facebook, Twitter, LinkedIn and YouTube can be used to achieve business goals such as building brand saliency, customer relationship management, generating leads and enquiries and resolving crisis situations.
“Today, in the financial space, there is a plethora of brands vying to get into the consideration set. Social media acts as that perfect platform where the brand personality and engagement can be brought out.”, says Nimesh Shah, co-founder of Windchimes Communications, on the reason behind starting these workshops.
Please view the details of the workshops from these links:
• 24th August, Mumbai: http://event.ayojak.com/
• 6th September, Delhi: http://event.ayojak.com/
If you have any questions about the workshop, you can get in touch with us at email@example.com, or contact Deepak Gopalakrishnan, Senior Associate Maven for Business Development at +91-99201-24825.