The franchisee store would have all refurbished goods, from refrigerators, washing machines, split ACs, window ACs, microwaves, TV, LCDs & LEDs, Plazma TV, small home appliances and lots more. GreenDust’s Bangalore newly set up store brings to you all of these at an attractive pocket friendly price which is up-to 25% below market price. The store would have products picked up from ccustomers’ points, retail stores or OEM warehouses thereby help organizations reduce their reverse processing cost and double their recovery on assets. It’s a win-win concept that GreenDust has fangled for the Bangalore market. With 40 stores at present, GreenDust has all logistics at place and looks ahead at having 100 stores in next 6 months. “GreenDust has marked its presence felt in the Bangalore market while looking for rapid expansion pan India. All of our franchisees would get to partner with a powerful and pioneering brand and leverage a time tested business model with an excellent support network.” said Mr. Hitendra Chaturvedi during the launch ceremony.
Kashi Inc stands at par with the brand understanding and passion as that of GreenDust. We are looking at our factory seconds backed by the brand GreenDust to gain trust at par with larger brands in the Bangalore market. The Bangalore Franchisee is a 1500 sq. ft store with initial set up cost as Rs. 5,00,000. The products available in the franchisee stores have gone through rigorous 50 point quality inspection process and then crested with ‘Seal of Approval’. The store would be well equipped with refurbished, second hand products to ease out the process of supply chain solution by making it comprehensively reverse, therefore easy access to products with high margins.
Originating from New Delhi and having branch offices in Mumbai and Bangalore, GreenDust is targeted towards bridging the logistics gap between not just big cities but also tier II and III cities as well. GreenDust is planning further franchisee store roll out in Mysore / Hubli / Belgaum / Bijapur / Shimoga / Gulbarga / Mangalore / Udapi / Davengere / Chickmagalur. Each store would require a minimum area of 1000 sq. ft and we are looking at n investment of Rs. 10,00,000 for the same. “With increasing awareness amongst the populace with a go-green drive that’s on, it’s been our endeavor to follow the quality process. We have set up the franchisee unit with a focused intent to facilitate healthy processes not just for the customers/buyers but the environment as a whole.” says Mr. Hitendra Chaturvedi. The Indian customers today are focused on a value oriented purchases made with no compromise on quality. GreenDust addresses to these fissures to enhance customer connect, especially in such a forte of category.
GreenDust’s outsourcing concept via franchisee channel would not just salvage and sell products that otherwise find places in bin and fume hazards, but would also leverage the reverse logistics biz in a big way.