804-762-9600 ext. 203
For Immediate Release: July 19, 2012
Physician and healthcare activist Kerry Willis to speak at
inaugural Physician Practice Survival Conference
Dr. Willis wants to give independent physicians a voice: “I fervently believe the best solutions will come from the ground level!”
The Physician Practice Survival Conference announces that Kerry A. Willis, M.D., will join the slate of speakers for its inaugural gathering, September 14-15, in Alexandria, VA. He will address new emerging models for economic sustainability for independent physicians in his presentation, “Avoiding the Death of a Thousand Cuts: Developing Rational Financial Models in Healthcare.”
Dr. Willis adds an important perspective to the conference, as an independent physician in private practice, a healthcare industry leader, and a writer and activist whose main mission is to “consider new delivery models that are patient-centered and eliminate many of the moving parts that cause waste” within healthcare. The uncertainty that plagues the healthcare industry right now with government-mandated healthcare reform looming doesn’t dissuade him at all. He says, “I jumped at the chance to be a part of such a progressive conference. It stands for everything I am trying to accomplish in healthcare today.”
In addition to serving as chairman and CEO of the largest and oldest self-sustaining physician-led network in North Carolina, The Beacon Group, and in the leadership of The Beacon Group’s parent organization Atlantic Integrated Health (AIH), Dr. Willis practices medicine in the practice he founded, East Carteret Family Medicine, and writes extensively on the need for proper healthcare reform. His articles can often be found on the blogs “Healthcare Talent Transformation”
Dr. Willis continues, “I am convinced the Physician Practice Survival Conference will make a huge difference in the lives of independent physicians everywhere who are struggling to survive. It’s the right platform at the right time.” He wants to see physicians come away energized by the exchange of ideas and networking at the conference. He also hopes it will give a bigger voice to the practicing physicians who need to be heard.
“The best healthcare reform solutions will be community-based and provider directed, while also being aimed at improving the affordability and accessibility of medical care,” Dr. Willis adds. Improving affordability and accessibility to medical care while allowing physicians to earn a living wage is at the heart of the Physician Practice Survival Conference.
Dr. Willis will be joined at the two-day Physician Practice Survival Conference by some of the most respected leaders in healthcare, from practicing physicians to industry executives to third-party solution providers, to examine the economic challenges that threaten the survival of independent physician practices. A full roster of healthcare thought leaders will also discuss the business models that can answer these challenges and produce long-term economic stability for physicians who wish to remain independent.
The conference speaker line-up includes many more noteworthy physicians, including Kevin Fickenscher, M.D., President and CEO of the American Medical Informatics Association (AMIA) and Michael Parkinson, M.D., senior medical director, Health and Productivity, UPMC Health Plan and Work Partners and former president of the American College of Preventive Medicine.
For the full agenda, speakers’ bios, and registration information, visit www.PhysicianPracticeSurvival.com or call 1-800-431-7571.
About the Physician Practice Survival Conference
The Physician Practice Survival Conference was created to promote a healthy discussion of the business models that can help independent physicians build sustainable medical practices and provide quality care to their patients.
This activity has been planned and implemented in accordance with the Essential Areas and Policies of the Accreditation Council for Continuing Medical Education through the joint sponsorship of the Institute for the Advancement of Human Behavior (IAHB) and Briefings Media Group. The IAHB is accredited by the ACCME to provide continuing medical education for physicians.
Credit Designation Statement
The IAHB designates this live activity for a maximum of 5.25 AMA PRA Category 1 Credit(s)TM. Physicians should claim only the credit commensurate with the extent of their participation in the activity.