Comic-Con is a convention held yearly in San Diego. Originally showcasing only comic books, its now THE EVENT where the biggest comic book based movies are announced.
Horn states, "So what we have is hundreds of thousands of 30-40 year old men watching their childhood heros battling the bad guys on screen…and their heros are in much better shape then they are, right? And after seeing these ripped heros, men will want to look like their childhood heros..so they go to the one place where they can find the exact formula to this question…Google."
In a blog post this week, "Making Money Off Hot Bodied Super Heros, " (http://millionairevolution.com/
According to Horn the process starts with "research." This primarily involves following news releases about comic book movies during Comic-Con.
You then searching for what are known as "exact match domains" for the actor/actress of an upcoming movie and the word "workout" (ie robert downey jr workout).
After you have the domain, you build and site and add content about the star and the movie. You then include ads for various weight training and fat loss products and information courses.
FInally, Horn says that you just need to monitor news about the movie and make sure you keep the site current.
Best-selling author, Brian Horn, is recognized by many as the “SEO Guru to the Stars” because of his role in helping many of the top celebrity entrepreneurs in the world with the search engine optimization and internet marketing.
Horn has been profiled and featured on ABC, CBS, Forbes, Advertising Age and dozens of other media outlets. Inc Magazine recently named him as “The Be On Page 1 of Google Guru” and an “emerging business leader to watch”.