Using the latest development in stereoscopic technology, amazing depth of field and focal range can be achieved, creating a compelling audience “pull” to the content display.
This, coupled with our ever expanding creative design suite, once again puts Corporate Events at the forefront of emerging technological innovation for event production.
Corporate Events Creative Director Tim Christian comments: “3D has been around for some time now, but for a multitude of reasons it’s failed to gain real traction in the live events marketplace;
Client Account Director Michelle Kennedy adds: “As a tool, I see that glassless 3D will become an important addition to some of our experiential and brand activation events, where the ability to really use the 3D “push” to generate interest and footfall for clients will provide real added value and engagement for the brands.”
Tim Christian continues: “While the technology is now much better and more accessible for both users and audience, our focus will always be on the content played on the device, and this is where our capability in having our own creative studio in house, that can design and create the content, test it in our preview facility before going on site, thus ensuring that we can get the best from the technology platform, while maximizing brand and product exposure.”
The ability to show 3D content to an audience without using 3D glasses opens up a whole new medium for brands to exploit and consider within the wider marketing mix, as well as within an event space. Tim concludes: “Once a client see’s what glassless 3D looks like and starts thinking about how it can be used, we find that people start being very creative and it opens up a whole new world of creativity. And that’s what Corporate Events are good at!”
For more information about cutting edge Audio Visual Production and experiential events, visit the Corporate Events website http://www.corporate-