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Sprint, AT&T and Time Warner Cable to present Customer Experience strategies at CEM in Telecoms US

In the face of financially challenging times, all operators in North America are having to justify their CEM investments as a “must-have” rather than “nice-to-have”.

July 19, 2012 - PRLog -- This October, Customer Experience Management experts across North America will gather at Telecoms IQ’s CEM in Telecoms North America Summit in Atlanta to debate how to establish a cross-functional approach to CEM and deliver a seamless customer experience across multiple touch points whilst maximising profitability.
Results-driven case studies from Sprint, AT&T and Time Warner Cable, among others, will demonstrate how it is possible to drive an ROI from CEM initiatives to help strengthen the business case for future investments, including:
•   How Sprint have transformed their customer experience and enabled a radical improvement in customer retention whilst driving savings of $2 billion
•   How AT&T have improved their customer experience through the innovative use of collaborative social media
•   How Time Warner Cable drove millions of dollars of savings by linking support service metrics and costs with customer satisfaction surveys
•   How Zappos have successfully built a truly customer-centric culture in order to “wow” their customers with their service
This is the only summit of its kind to focus on addressing CEM challenges within the telecoms industry in North America.
CEM in Telecoms North America will be held between 23rd-25th October 2012 in Atlanta.
Notes to Editors:
For further information on CEM in Telecoms North America call: +44 20 7368 9737, email telecoms@iqpc.co.uk or visit http://www.cemintelecoms.com
To apply for a press pass for CEM in Telecoms email telecoms@iqpc.co.uk

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Source:Telecoms IQ
Location:United Kingdom
Tags:Customer, Experience, Management, Telecoms, North America
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