Ms. Coogle went on to say that LivingSenior is not just about reaching baby boomers. The site is also about reaching the children of baby boomers. “I’m in my mid-30s and my mother is part of the boomer generation. Unfortunately, too many senior living agencies lose sight of the roll my generation has when they try to reach out to the boomer generation. They do not see the need in reaching to us as well yet we are the generation that has to make the choices if our parents can’t due to illness. We are the loved ones, caregivers and decision makers the industry has to reach out to in order to reach our parents. LivingSenior did not want to fall into the trap of reaching only the senior generation. We want to reach the caregivers and loved ones as well. It’s all connected.”
The expansion will take place during the weekend of July 14, 2012 and will go live with broadcasts of updated articles, blog posts, video and other media streams from the site on July 16, 2012.
For more information on the role of Baby Boomers in senior living, current developments in senior living or current news on Baby Boomers visit LivingSenior.com or follow them on Facebook.