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Follow on Google News | Long-Term Care Insurance Association Consumer Ad Set For SeptemberThe long term care insurance industry trade association has announced the latest consumer awareness campaign to heighten awareness for affordable long term care planning.
The Association’ The latest Planning Guide focuses on using alternate policy design strategies that can result in smart and affordable ways to plan for long term care in the new economy. “One of the biggest mistakes people make is look at an initial quote for coverage, decide it is too much and walk away,” Slome notes. “Some long term care insurance is always better than none and we want people to understand ways to have premiums fit within their budget.” The full-page insert will reach some one million key prospects who receive and read issues of Kiplinger’s magazine. “This marks the fifth special long-term care planning cooperative effort between Kiplinger's and the Association," The American Association for Long-Term Care Insurance has posted the three prior guides focusing on long term care insurance costs on the organization's website. End
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