The exclusive deal with the Twentieth Century Fox TV unit will mean that subscribers to the service will be able to watch shows such as 24 and Sons of Anarchy. This is in addition to exclusive deals that they already hold with Sony and Warner Brothers. Lovefilm.com now have over 2 million subscribers in Britain, Germany and Sweden in a sector that is widely expected to completely destroy traditional DVD rental shops.
A spokesperson for United Leeds Endeavours said, “People now expect to be able to access films and TV shows immediately and want a huge catalogue at their finger-tips. Online streaming services such as Lovefilm.com and Netflix offer this solution. We’re certain that this is going to be the future of home entertainment.”
There has been a great deal of competition between Lovefilm and Netflix over recent months but Netflix have really struggled to get their foot in the door in the UK. Lovefilm.com which is owned by Amazon have been quick off the mark to expand their online streaming service to offer a wider variety that Netflix whilst still keeping the option for DVD postal rental. The spokesperson from United Leeds Endeavours continued, “Although increasingly we feel there will be more and more demand for streaming-only services, some people don’t have the internet capability or just prefer to have the hard copy. The fact that Lovefilm.com offers both is a feather in their cap.”
United Leeds Endeavours is a marketing and sales company with offices around the UK. We provide a world class marketing service, driven by results for our clients and excellent service for our customers. www.unitedleedsendeavours.com