U.S. Book Publicist Charlie Barrett gives authors key book publicity tips in new AIA e-book

PRLog (Press Release) - Jun. 28, 2012 - Los Angeles, CA  - -  Book publicist, book promotion and book marketing expert Charlie Barrett, who heads The Barrett Company Communications serving authors and publishers,  pens a list of  comprehensive book publicity tips that spell success in the new e-book from The Association of Independent Authors new e-book  - -  "SELF PUBLISHING!  Publish Your Book and Avoid the Pitfalls with Advice from Leading Experts and Experienced Authors."

"In the book publicity plan I outline in this new e-book," said Mr. Barrett, "authors and publishers will learn what basic tools are needed to successfully and effectively launch a new book into the marketplace."  In his roster of "must do" author advice tips Mr. Barrett discusses the importance of creating a media-friendly press release to announce a book's release in the marketplace to harnessing social media such as Twitter, Facebook, Pinterest and others to build awareness for an author and his or her work.    

In making its announcement on its new e-book , the AIA said, in part:  "This e-book compilation from the Association of Independent Authors is a comprehensive guide to self-publishing.  Learn how to succeed and avoid the pitfalls with extensive advice across various fields including marketing, sales, PR, pricing, distribution etc.  We are deeply indebted to our contributors for their knowledge, wisdom, and experience."

The new AIA e-book  "SELF PUBLISHING ! Publish Your Book and Avoid  the Pitfalls with Advice from Leading Experts and Experienced Authors" (Kindle edition) is available for purchase at amazon.com.  For more information on the AIA and its mission see the group's web site at www.independent-authors.org.

Book publicist Mr. Barrett represents/has represented a variety of authors in the non-fiction and fiction genres including best seller (Kindle) crime thriller writer John Locke and his book "Saving Rachel" to Julie Sinatra's memoir "Under My Skin" on her father Frank Sinatra as well as Carla Malden's "Afterimage" and Peter Ford's "Glenn Ford: A Life."  For more information on The Barrrett Company's  author and publisher book publicity and book promotion services see the firm's web site at www.thebarrettco.com.

Unique in its field, The Barrett Company Communicaitons  - -  based in Hollywood and founded in 1991 by Charles Barrett  - - holds a special place among book PR firms with its interconnectivity to the Hollywood Creative Community with the firm's other non-publishing clients which include/have included CBS, Paramount Studios, NBC, ABC, Bravo Network, Fox Broadcasting Company and new firms exploring the development of movie channels for the Net.